What is VR?
VR stands for Virtual Reality and it is when programs are able to create 3D generated environments for people to experience at home.
1) VR in Real Estate
VR helps generate 3D environments that can help potential buyers look around the property space, whether it comes to rentals, apartments, or houses, to get a better feel for the property before spending more time and energy looking at the property in-person (Lange, 2022).
2) Time and Money Saver
The use of VR within real estate is also a lot more convenient and cost-effective for buyers and real estate agents. Potential buyers are not able to view homes without the presence of a real estate agent available because they would not be able to unlock the property on their own. With the use of VR, it also saves agents time by being able to avoid certain properties that did not peak their clients’ interests.
3) International Advertising
By using VR, there is more potential to international advertising because of the amount of people that it can reach. Being able to have the option to immerse yourself into a property without actually being there is one way to be sure a client or potential buyer actually wanted to view the property in person. Many of the massive company real estate websites such as Zillow, Compass, and many others, have already implemented VR into their websites which allows clients to click through and view the property in 3D and be able to turn fully around like if they were in the property in real life (Program Ace 2023).
4) Conclusion
The expansion of advance technology has allowed many people in the real estate industry to help clients and potential buyers be able to see and visualize different properties within their own home with just an electronic device without having to drive or fly to these areas. As virtual reality and technology continues to grow and advance, it would not be a surprise that home buying, selling, and renting might be able to be done all online with more confidence that these clients are able to see and immerse themselves into their property before they are fully sure of buying or renting.
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